Engage Connect Interview with Sharon Gazda, author of the Engage Card System
Research proves it. Engaged employees are more satisfied, more productive, and less likely to leave. There are benefits for the organization as well. Recent Gallup studies show that engaged organizations have 3.9 times the growth rate of those with lower engagement within the same industry. We recently interviewed Sharon Gazda, author of the Engage Card System, about the importance of engagement and how trainers can help managers build relationships with their employees.
Q: Why should organizations pay attention to employee engagement?
A: Retaining key talent is one of today’s most critical issues for organizations both big and small. Employee retention involves engaging employees and building an environment that encourages them to give the extra effort. Engagement breeds productivity, and it directly affects customer service. Engaged employees are more productive, deliver better service, have fewer absences, and act as models who promote a positive public image for the organization.
Q: How do you know if your employees are engaged?
A: There’s no mistaking an engaged employee. They’re easy to spot. They’re well connected to their managers, they understand their roles within the organization, and they know that they add value to the business. Engaged employees act as collaborators who are willing to pitch in when needed and go the extra mile. They communicate well with others and they seek out opportunities for career development.
Q: What are the consequences for organizations if employees are not engaged?
A: There are numerous consequences for organizations, including reduced profits, lower productivity, increased turnover, poor customer service, low morale, EEO complaints, lawsuits, and more.
Q: What’s the best way to build employee engagement?
A: Start with awareness. Be aware of the key drivers of employee engagement. Over the last ten years, many landmark studies have surveyed more than 400,000 employees and identified the factors that are linked to employee engagement.
Q: Do organizations need to include employee engagement in their training initiatives, and what’s the best starting point?
A: Yes, absolutely. It’s most critical that managers and supervisors understand that the number one factor contributing to employee engagement is the connection between the employee and the supervisor. It’s an undeniable link, and research proves this relationship. That’s why it’s so important to center training efforts on building the all-important positive manager/supervisor connection.
Managers and supervisors need to communicate constantly with employees in ways that help to build and strengthen the relationship. The first step is to generate actions and conversations that support and build employee engagement.
Q: How does the Engage Card System work?
A: The Engage Card System gives managers and supervisors a step-by-step, research-based framework that encourages the conversations that lead to employee engagement. Using an open-ended framework, supervisors progress through a series of five different levels, each with a different focus:
Level One: Foundation The employee is encouraged to discuss perceptions regarding the organization and its mission, resources, and culture.
Level Two: Environment The employee is asked to share what is important to him or her in the work environment.
Level Three: Relationships The employee discusses how best to make connections and form relationships with the manager and others.
Level Four: Strengths The employee considers and discusses his/her unique workplace strengths.
Level Five: Reflection Both leader and employee reflect on the findings of the conversation and how best to incorporate and use the information moving forward.
Q: What are the applications for the Engage Card System, and who is its intended audience?
A: The Engage Card System can be used for a number of applications, including hiring, new employee orientation, mentoring, corporate re-organizations, new employee roles, and supervisory development.
Q: What will the participants learn and take away from the Engage Card System experience?
A: The most important take-away from the Engage Card System is an immediate stronger connection with the leader. The conversations focus employees and clarify roles, value to the organization, personal values, strengths, and more. All of this helps to forge the connection between supervisor and employee that leads to a strong, healthy relationship.
Q: Do you have a specific experience using the Engage Card System that you can share?
A: I sure do. Once I was working with a manager who was having great difficulty connecting with an employee. She said that there was constant conflict and that they just didn’t seem to speak the same language. The employee was on the verge of quitting and the supervisor had labeled her as a performance problem.
The open-ended framework of the Engage Card System enabled them to begin a dialogue. Immediately, they began to share information about the employee’s role. The level of conversation became deeper with each phase. The employee could see that the supervisor was giving her undivided attention, and the manager was able to gain new insights into how the employee was feeling. It was the conversation the cards generated that enabled them to turn their relationship in a new direction. Misunderstandings and wrong assumptions disappeared, and each party was able to make an immediate commitment to improving the relationship.
Learn more about employee engagement Trainer Education Webinar Series—Free! Employee Engagement as a Competitive Strategy with Sharon Gazda September 14, 2011, 2:00-3:00pm EDT - Register today!
About the Author
The founder and president of Edizen, a certified woman-owned consulting firm, Sharon Gazda is an accomplished professional with more than 20 years of experience in executive coaching, leadership training, human resources, and strategic planning. Her clients include organizations in the public and private sectors, such as the Department of Homeland Security, the Department of Transportation, the Environmental Protection Agency, AT&T, and Turner Broadcasting. Sharon holds a Bachelor’s Degree in Sociology and a Master’s Degree in education. She is a graduate of the Coaching Training Institute (CTI) and has earned the designation of Professional Coach Certification (PCC) by the International Coaching Federation (ICF). In addition, she serves as a certified mediator and an adjunct professor at Elms College.
|